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The start-up phase or market entry moment is critical to the life of any food and beverage brand. It’s where vision becomes reality — or falls apart due to lack of planning, misalignment, or market misjudgment. Dana Global Consulting offers a robust, structured approach to business start-up and market entry that sets a strong foundation for scalable success.

Whether you are launching your first restaurant or entering a new region, our team brings the insight, tools, and roadmap needed to reduce risk and accelerate success. We combine deep industry expertise with market-specific intelligence to help you navigate legal, cultural, operational, and financial complexities.

We act as your co-pilot through every stage: refining your concept, analyzing the competitive landscape, developing your operations, and preparing your team. Our strategies are data-driven and execution-focused, ensuring your brand hits the ground running.

Our Start-Up & Market Entry Services Include:

–ÂBusiness concept development: defining your value proposition, target audience, and brand identity

– Market research and competitive landscape analysis: identifying opportunity gaps and success driver

– Financial modeling and business planning: investment requirements, revenue projections, and ROI models

– Site selection and location strategy: real estate advisory, lease negotiation, and footfall analysis

– Organizational structure and recruitment: building the right leadership and staffing model

– Pre-opening support: supplier setup, training programs.